Menu Engineering

Menu engineering can be a daunting prospect for foodservice operators. It's a lot of work, and our customers already have a jam-packed "to-do" list; however, the alternative—sticking with the status quo—can be risky for business. Operators may be leaving money on the table by allowing slim margins to dwindle. Reinhart is dedicated to helping our customers make the most of their menu, and as an advisor, we offer innovative ideas and suggestions to take their menu to the next level. Specifically, we help our customers:

  • Compile current sales information and provide a menu benchmark for effectiveness
  • Evaluate and analyse their current menu
  • Plan the contents of their menu, by incorporating compelling language, branding and creative merchandising techniques
  • Design menu layout so that it reinforces and enhances their image and cuisine
  • Print and deliver their menu

We help craft consistent, creative menus for our customers that propel them to success.